What is SEO?

What is SEO? This is the question on many business owners lips.
“What is it and what can it do for my business?”
SEO stands for Search Engine Optimization. I know, before your eyes glaze over
in the expectation of online marketing waffle! It is basically setting up your website so
it will rank higher in the search engines (Google, Bing, Yahoo etc).
The higher you rank, the more traffic (customers) you get to your site.
Ultimately resulting in higher profits.

by Paul O’Reilly

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